In <i>A Heartbreaking Work of Staggering Genius</i>, the protagonist puts together a successful publication?a 'zine, as in <i>magazine</i>?with the help of underpaid friends and the random luck of good public relations. While author Dave Eggers's aforementioned novel has a snappier title than ours here at <i>Energy Circuit</i>, we too have talent, perspicacity, fearlessness, and a strong commitment to our audience. Many of you are familiar with our bylines. We have been covering the business and politics of energy collectively for more than 30 years. We are fascinated by California's energy policy. It can make or break the fifth-largest economy in the world and has vast environmental ramifications. The business and politics of energy can be brutal and involve subtle nuances. In short, the energy field is complex, exasperating, intriguing, and often entertaining. Here at <i>Energy Circuit</i>, we will provide you energy business and policy news. We will provide the news highlights, like other media outlets, but in more depth and with analyses drawn from extensive experience and independent observation. We will also report the stories that others miss?those more technical in nature, which can provide color and context for understanding industry developments. Regarding Energy Circuit's inception: we attempted to name our new publication something more poetic?along the lines of A Circuit-Breaking Work of Genius. In fact, we brainstormed for weeks. The first title pitched was Power Trip. That was met with collective groans and rotten tomatoes. "That is sooo Berkeley" was one of the printable responses. One of Energy Circuit's intrepid founders ran countless publication name ideas by her spouse morning, noon, and night. "Honey, what do you think of AC/DC or Watts Up?" she asked before his snoring became audible. His responses, in spite of sleep deprivation, were usually charitable. Others' feedback was not. Subsequent proposals were shot down like ducks in a row for being too dry, too long, confusing, or already in use. That was until <i>California Energy Circuit</i> was proposed. We admit our name is about as inspired as a hardware store. However, it portrays our mission of covering and being wired to the energy scene, and connecting the electric dots. Our focus is California. The Golden State is the leader and remains the bellwether?whether it becomes a calamity or its wild deregulation ride turns out to be a blessing in disguise. With a dozen energy agencies, the biggest utility (geographically) in the nation, scores of municipal power agencies, and the California Independent System Operator, California's energy business policy is challenging to master. <i>Energy Circuit</i> will stay on top of the energy scene for you. We will be your virtual eyes and ears and report on agency meetings and legislative and court hearings you are unable to attend. <i>Energy Circuit</i> will be available to you 24 hours a day online. For important, breaking stories, we will post articles shortly after the news occurs. If you are nursing insomnia, groping for catchy titles, and burning to find out what happened at the Ninth Circuit Court of Appeals you can access the online edition without waiting. Our electronic publication with the week's news will be sent to you every Friday (except holidays). You will also be able to access single stories online and search our article archives. Also, we will offer guest editorials. We invite our readers to submit pieces for our review to offer different and/or fuller perspectives on our evolving energy world. We here at <i>Energy Circuit</i> take pride in the publication and are dedicated to fair and honest reporting. We look forward to our future together?whether it is a re-, de-regulated world or some re-called mix in between.